Posts Tagged Coldwell Banker
On one of my most recent listing appointments I was going up against a well known listing agent. The seller said this agent has been trying to get him to sell his property for quite some time but according to the trust the seller had to interview more than one agent. At that point I asked the seller if this other agent was going to use the latest technology to get information to potential buyers as they were sitting outside his house. He said the other agent didn’t say anything about getting info to buyers cell phones. I then asked the seller to take out his iPhone and dial the Virtual Agent number. In a matter of seconds he was looking at a home I had listed in Lincoln for $800,000. He was impressed that I would use the same expensive technology to sell his $150,000 property. That alone got me the listing.
I recently listed a duplex on a dead-end street where I expected very few people to drive by. I had at least six hits on my Virtual Agent rider, and from those I connected with several peoople. I am now working actively with one of them, to find a home, and another wants to buy a duplex in two months.
Also, I had a listing about four months ago, and had a number of hits on the rider; from one of them, I gained not only a client but we have already closed a transaction on a home ! I really believe that Virtual Agent is an awesome tool for increasing our leads.
Helen Kacur, Coldwell Banker:
Thank you for bringing the CB Connect program to our intown office in Atlanta. It is the best option for marketing that I have seen in months. I was at a party just last weekend with people who were talking about how email is a time drain and talking on the phone is so 2006. And so, I welcome the opportunity to tap into mobile marketing through text messages, since text is now the preferred form of communication in 2010! So glad I attended the class.
Jim had a prospect call him off the rider and they are working with him exclusively for a $200,000 purchase
Sue Flaig, Coldwell Banker, Florida:
Carol, once again, thank you for the extra effort you gave my agents yesterday. I thought you’d enjoy a little story. Jim Chapman, new agent (experienced in sales in other fields previously) subscribed to Virtual Agent the first time you presented to my Clearwater group. He’s the one I told the story about to the Tarpon group… he was so excited and wanted to show me what a super tool it was and did demonstrate it for me. Well, the attached message came with a photo of the For Sale sign with the 866 rider attached to it (his first listing already under contract in less than 25 days). Jim had had a prospect call him off the rider, he has ‘captured’ them and they are working with him exclusively for a $200,000 purchase.
How’s that for a success story!
Robin Kaplan, Coldwell Banker, California:
Good Morning John,
I wanted to thank you for introducing our office to a fabulous new marketing product that has already generated business for me.
Virtual Agent was able to convert a seller who was going to list with my competition the day it was presented at our office meeting. Right after our meeting I sent an email to this client asking them to test drive the product using the virtual agents demo site. They were so impressed with this unique marketing tool, they immediately called me to let me know they were listing with me right away.
These sellers could see that this marketing tool provided excellent quality photos instantly to their cell phone and allowed me to capture the buyers contact info unlike conventional flyers on the sign.
I’m impressed with the cost of Virtual Agent vs color flyers that disappear from the sign box without the ability to stay connected to the buyers who take them.
I’m loving Virtual Agent and looking forward to beating out my competition again!
PS…This listing went pending in 7 days!!!
[Virtual Agent] is a product that agents should utilize to maximize their marketing potential now and in years to come.
Laura Lanke, Coldwell Banker, Wisconsin:
On May 27th, 2010 Coldwell Banker Residential Brokerage – Wisconsin Region held its annual Marketing and Training Expo. The expo was attended by approximately 120 agents and Managers, featured a number of topics and break-out sessions one of which was conducted by Scott Tanner – CB Mobile Connect. Scott’s session was one of the agent favorites as it brought a new facet of marketing that was embraced with great enthusiasm. Scott’s presentation was very professional and informative; a welcome addition to the day’s events. CB Mobile Connect is a product that agents should utilize to maximize their marketing potential now and in years to come.
John Leles, Coldwell Banker Managing Broker:
Your presentation was fantastic. The Virtual agent is incredible, and definitely a listing tool. I am so excited that a lot of my agents immediately signed up with your company. I really see a vision of this being huge for the agents even the ones working with buyers. I was very impressed with being able to tract all of the text message and hits onto my site. If I was back into sales this would definitely be the tool for me to have. I know many more of my agents will sign up for this great program. I really believe that the sky is the limit to how many leads you can generate.
Thank you again Scott for such a great presentation of a great tool.
I encouraged her to take a [Virtual Agent] sign with her to use in her presentation. She wound up getting the listing.
Brianne Hill, Marketing Coordinator, Coldwell Banker:
As I mentioned before, I had an agent who was going to a listing presentation the next day for a couple that was interviewing four agents from different companies. I encouraged her to take a Coldwell banker connect sign with her to use in her presentation. She wound up getting the listing. I definitely believe that a part of that was her ability to show how tech savvy Coldwell banker is and how we’re on top of the market.
Mark Wright, Axiom Financial, LLC:
Just wanted to keep you in the loop and let you know that I am working on a loan RIGHT now that came from CB Connect. I was thinking of you as I am working on it. Of course it is not closed yet, but clients thought that there was no way they could get a house, little did they know that they have great credit and we get them a Utah Housing loan for first time home buyers with no money down!!
Anyways, just thought I would share the word! This tool works we just have to be patient sometimes I guess!!!
We’ve worked hard to create new white label capabilities for our clients. Here is the latest accomplishment from my team. Our friends in Utah are off and running with a fully customized, white labeled version of Virtual Agent.
Here is an excerpt from the press release. To read the entire article, visit http://www.pr.com/press-release/136937
Sandy, UT, March 07, 2009 –(PR.com)– Coldwell Banker Residential Brokerage, Utah’s leading provider of real estate services, announced today that it is pioneering a new marketing platform that delivers property information—text descriptions, photos and video—instantly to a consumer’s cell phone or mobile device.