Mobile Marketing – Stats


  • Of the world’s 4 billion mobile phones in use, 1.08 billion are smartphones and 3.05 billion are SMS enabled
  • By 2014, mobile internet should take over desktop internet usage
  • One half of all local searches are performed on mobile devices
  • 29% of mobile users are open to scanning a mobile tag to get coupons
  • 91% of mobile internet access is to socialize
  • 200 million YouTube videos are watched on mobile devices each day

http://www.morganstanley.com/institutional/techresearch/pdfs/mobile_internet_report.pdf

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